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30th April, 2008 hosted at IBM - Central London
The briefing will demonstrate solutions to these two customer data management challenges – showing how the right data quality and delivery strategies can lead to significant cost savings.
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Location: |
IBM United Kingdom Limited 76/78 Upper Ground South Bank London SE1 9PZ |
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Overview
Meeting the customer information integrity and delivery demands of your contact centre can be a complicated and onerous task. Often the data they need to access is spread across a variety of disparate front and back office applications and to compound matters, it is not always consistent.
The briefing will demonstrate solutions to these two customer data management challenges – showing how the right data quality and delivery strategies can lead to significant cost savings:
- Master Data Management – Learn how MDM solutions can generate significant cost savings and an immediate return on investment.
- CASE STUDY: Ordnance Survey used arcIndex from Orchard Information Systems to match data across disparate systems for their latest national spatial database. Data was cleansed then matched between a variety of different data sources across the organisation.
- Delivering Customer Information, Context and On-Demand – Find out how providing contact centre advisors with the right customer information at the right time enables increased call handling, reduced transaction times and an improved holistic customer experience.
- CASE STUDY: Ashford Borough Council introduced SmartPoint Dashboards into their contact centre to work alongside their existing front and back office systems to increase operational efficiencies and provide higher customer service levels.
Who should attend
Anyone involved in the management and support of contact centres of information delivery including:
- IT Manager
- Head of IT/ICT
- Information/Data Manager
- Contact Centre Manager
- Call Centre Manager
- Customer Services Manager
- CRM Project Manager
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